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Issue Title
 
Vol 2, No 2 (2014) Estratégia de Comunicação e Venda On-Line na Joalharia de Luxo Abstract   PDF
Joana Motta, Sandra Filipe, Maria Barbosa
 
Vol 3, No 4 (2015) Estrategias publicitarias en línea utilizada por la oferta de turismo médico plástico y estético: El caso de Tijuana, Baja California, México Abstract   PDF
Julio César Montiel Flores
 
Vol 4, No 7 (2016) Estudos sobre o comportamento do consumidor: as compras através de dispositivos móveis. Abstract   PDF (Português (Portugal))
Jorge Remondes
 
No 2 (2017): Special Number MDB Evolving factors influencing consumers' attitudes toward social media marketing and its impact on social media usage Abstract   PDF
M. Sadiq Sohail, Ibrahim Al-Jabri
 
Vol 4, No 6 (2016) Exploring the Sense of Belonging, Participation and Trust in Online Communities: A comparison between Spain and United States. Abstract   PDF
Rafael Anaya-Sánchez, Sebastián Molinillo, Arnold Japutra, Agatha Millán
 
Vol 3, No 4 (2015) Fatores determinantes na escolha de apartamentos: estudo empírico em Portugal. Abstract   PDF (Português (Portugal))
Fernando Oliveira Tavares, Luís Pacheco
 
No 1 (2016): Special Number QRMCNM Feminist cyberactivism : an analysis of the fanpage 'Feminismo sem demagogia – Original'. Abstract   PDF (Português (Portugal))
Marco Câmara
 
Vol 3, No 4 (2015) Fundamentos de las relaciones públicas: el caso de los eventos corporativos. Abstract   PDF (Português (Portugal))
Olga Casal Maceiras
 
Vol 4, No 7 (2016) Identification of Items Used in Scales to Measure Hedonism Abstract   PDF
Gustavo da Rosa Borges, Vanessa Edy Dagnoni Mondini, Maria José Carvalho de Souza Domingues, Carlo Eduardo Facin Lavarda
 
Vol 2, No 3 (2014) IJMCNM, Vol 2, Issue 3, July to December 2014 Abstract   PDF
Jorge Remondes Sousa
 
Vol 2, No 2 (2014) IJMCNM, Vol 2, Nº 2, January to June 2014 Abstract   PDF
Jorge Remondes Sousa
 
Vol 3, No 4 (2015) IJMCNM, Vol 3, Issue 4, January to June 2015 Abstract   PDF
Jorge Remondes Sousa
 
Vol 3, No 5 (2015) IJMCNM, Vol 3, Issue 5, Jully to December 2015 Abstract   PDF
Jorge Remondes Sousa
 
Vol 4, No 6 (2016) IJMCNM, Vol 4, Issue 6, January to June 2016 Abstract   PDF
Jorge Remondes Sousa
 
Vol 5, No 8 (2017) IJMCNM, Vol 5, Issue 8, January to June 2017 Abstract   PDF
Jorge Remondes Sousa
 
Vol 5, No 9 (2017) IJMCNM, Vol 5, Issue 9, DECEMBER 2017 Abstract   PDF
Jorge Remondes
 
No 1 (2016): Special Number QRMCNM Interviewing by Internations: A methodological discussion to explore special representation in Mali Abstract   PDF
Sebastián Umpierrez De Reguero, Pamela Dávila
 
No 1 (2016): Special Number QRMCNM Investigação Qualitativa em Marketing, Comunicação e Novos Meios: a técnica de análise fotoetnográfica. Abstract   PDF (Português (Portugal))
Jorge Remondes Sousa, Ronaldo Nunes Linhares, António Pedro Costa
 
Vol 2, No 3 (2014) La Publicidad en las RadioAPPs Ibéricas. Falta de Definición de un Soporte Publicitario sin Límites. Abstract   PDF (Português (Portugal))
Teresa Piñeiro-Otero
 
No 2 (2017): Special Number MDB Les médias sociaux: L’étude de l’effet médiateur de la confiance et l’utilité perçue des commentaires dans le contexte algérien. Abstract   PDF
Amel GRAA, Soumia Abdelhak, Hayat Baraka
 
No 2 (2017): Special Number MDB Looking into nostalgia and the Boca Doce brand in online communications: a netnographic exploration of a Portuguese instant dessert. Abstract   PDF
Pedro Oliveira
 
No 2 (2017): Special Number MDB Marketing and Digital Business Abstract   PDF
Jorge Remondes, Maria Teresa Piñeiro, Belém Barbosa
 
Vol 1, No 1 (2013) Marketing, Communication and New Media Abstract   PDF
Jorge Remondes Sousa
 
Vol 2, No 2 (2014) Mensuração do Apego à Marca de Alunos de um Curso Superior de uma Universidade Pública Federal no Brasil Abstract   PDF
Simone Portella Teixeira de Mello, Gustavo da Rosa Borges
 
No 1 (2016): Special Number QRMCNM Merchandising in the pharmaceutical segment: an evaluation of the applicability of this tool in Salvador pharmacies. Abstract   PDF (Português (Portugal))
Vinícius Santos, Tânia Benevides
 
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