| Issue | Title | |
| Vol 10, No 19 (2022) | Exploring the Impact of Remuneration on Advertising Value & Attitudes: A Perspective During the Covid-19 Crises | Abstract PDF |
| Qazi Mohammed Ahmed, Muhammad Arsalan Nazir, Osman Sadiq Paracha | ||
| No 17 (2025): Special Number IM | Exploring the Influence of Corporate Sustainability on Consumer Perceptions of Brand Sustainability within the Fast-Moving Consumer Goods (FMCG) Sector | Abstract PDF |
| Mehreen Fatima, Qazi Ahmed, Muhammad Arsalan Nazir | ||
| Vol 4, No 6 (2016) | Exploring the Sense of Belonging, Participation and Trust in Online Communities: A comparison between Spain and United States. | Abstract PDF |
| Rafael Anaya-Sánchez, Sebastián Molinillo, Arnold Japutra, Agatha Millán | ||
| Vol 13, No 24 (2025) | Exploring Tribal Fan Behavior and Digital Marketing in Sports Crises | Abstract PDF |
| Ana Lima, Lia Soares | ||
| Vol 8, No 15 (2020) | Factors Affecting Celebrity Endorsement on Purchase Intention Through Instagram Fashion Online Shop: An Indonesian Perspective | Abstract PDF |
| Atik Aprianingsih, Margareth Setiawan, Frances Bowden Affandy, Bianca Caroline Immanuel, Ira Fachira | ||
| Vol 11, No 20 (2023) | Factors Affecting the Relationship between Brand and Digital Consumer in Portugal | Abstract PDF |
| Zaila Oliveira, Ana Filipa Silva, Sandrina Teixeira | ||
| Vol 3, No 4 (2015) | Fatores determinantes na escolha de apartamentos: estudo empírico em Portugal. | Abstract PDF (Português (Portugal)) |
| Fernando Oliveira Tavares, Luís Pacheco | ||
| No 1 (2016): Special Number QRMCNM | Feminist cyberactivism : an analysis of the fanpage 'Feminismo sem demagogia – Original'. | Abstract PDF (Português (Portugal)) |
| Marco Câmara | ||
| Vol 13, No 25 (2025) | Films as Strategic Tools for Tourism Destination Branding | Abstract PDF |
| Sajad Ferdowsi, Helia Shokripour | ||
| No 16 (2025): Special Number MBP | Food, Culture and the Media: A Critical Analysis of Food Advertisements and Cultural Politics | Abstract PDF |
| Muhammet Erbay | ||
| Vol 12, No 23 (2024) | From Customer Orientation to Competitive Edge: Unpacking Bank Performance Dynamics. | Abstract PDF |
| Shashi Kant, Dawit Jabo, Berhan Borji | ||
| Vol 11, No 21 (2023) | From Freemium to Premium App Services: The Expectation Confirmation Model and Two-Factor Theory | Abstract PDF |
| Shu-Chen Chang, Yi-Feng Lin, Yu-Ping Chiu | ||
| Vol 14, No 26 (2026) | From Offline to Online: An Empirical Analysis of Video Advertising Spending Behavior. | Abstract PDF |
| Oliver Budzinski, Nadine Lindstädt-Dreusicke, Victoriia Noskova, Elke Theobald | ||
| No 15 (2024): Special Number MBP | From Reality to Virtuality: Digital Transformation on Luxury Brand Engagement and Purchase Intention in the Metaverse. | Abstract PDF |
| Iasmina Mudava, Luisa M. Martinez, Filipe R. Ramos, Ricardo Abreu | ||
| Vol 13, No 25 (2025) | From Screens to Support: A Systematic Literature Review of Female Users’ Access to Social Support on Social Media Platforms | Abstract PDF |
| Shuting Liang, Suet Nie Kho, Abdul Latiff Ahmad | ||
| Vol 14, No 26 (2026) | From Service Failure Typologies to Configurational Recovery and Outcomes in Logistics Delivery Networks. | Abstract PDF |
| Cansu Yildirim, Safiye Körükmez, Nazlican Yilmaz | ||
| Vol 13, No 24 (2025) | From Theory to Practice: Advances and Challenges in Marketing and Communication. | Abstract PDF |
| Jorge Remondes | ||
| No 11 (2022): Special Number MCCOVID-19 | Functionalities of Social Commerce used by SME during Pandemic | Abstract PDF |
| Konstantinos Madias, Andrzej Szymkowiak | ||
| Vol 3, No 4 (2015) | Fundamentos de las relaciones públicas: el caso de los eventos corporativos. | Abstract PDF (Português (Portugal)) |
| Olga Casal Maceiras | ||
| No 18 (2026): Special Issue on Communication and Marketing in Tourism and Hospitality | Geocaching as a route to fresh learning and exploration experiences: a systematic literature review | Abstract PDF |
| Luzia Arantes, Luís Vaz, Sandra Barbosa Costa, Bruno Sousa, Júlio Silva, Vasco Santos | ||
| Vol 13, No 25 (2025) | Glocal Branding in Action: How McDonald’s Localization Strategy Shapes Consumer Behavior in Portugal | Abstract PDF |
| Vasco Ribeiro Santos, Anabela Pereira, Bruno Sousa, Umar Ali, Luzia Arantes, Theodore Tarnanidis, Rúben Pinhal | ||
| Vol 13, No 25 (2025) | Green Marketing in Ethiopia: A Systematic Literature Review | Abstract PDF |
| Elias Shetemam Beshir, Aschalew Degoma Durie, Tadessie Mangistie Mamaru | ||
| Vol 13, No 25 (2025) | Holistic Digital Marketing Strategies for E-commerce Growth: A SOSTAC-Based Case Study of SIIEE | Abstract PDF |
| Fernando Fonseca, Vasco Ribeiro Santos, Bruno Sousa, Rúben Pinhal | ||
| No 17 (2025): Special Number IM | How Capabilities Shape Export Performance: Evidence from Portuguese Firms. | Abstract PDF |
| Margarida Vicente, André Vaz, Anabela Marcos, Maria José Antunes | ||
| Vol 11, No 20 (2023) | How did Young Consumers feel about being a Consumer during the COVID-19 Quarantines? An Assessment with the Collage Technique | Abstract PDF |
| Sevtap Ünal, Nisa Akın | ||
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International Journal of Marketing, Communication and New Media
ISSN: 2182-9306
DOI: 10.54663/2182-9306
Qualis Periódicos - CAPES: B2
REBIB: Q2
Indexing:
WEB OF SCIENCE (WoS) & JOURNAL CITATION REPORTS (JCR)
QUALIS - GOOGLE SCHOLAR - LATINDEX - REDIB - RCAAP - OAJI - DRJI - MIAR - LIVRE - ERIH PLUS - INDEX COPERNICUS
