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Issue Title
 
No 7 (2020): Special Number QRMCNM Pesquisa Qualitativa, Comunicação e Gestão de Propostas de Valor Abstract   PDF (Português (Portugal))
Paulo Alexandre de Castro, Ana Carolina Temer, Maria Helena Carvalho da Silva, Jorge Remondes
 
Vol 5, No 8 (2017) Popularity and Activity in Social Networks: An analysis of their impact on chinese online series. Abstract   PDF   PDF
Danqing Wang, Juan A. García
 
Vol 5, No 8 (2017) Predicting Facebook Fans’ Continuance Intention to Interact with Facebook Hospitality Company Fan Pages Abstract   PDF
Hsiu-Yuan Wang
 
Vol 2, No 3 (2014) Presença das 500 Maiores e Melhores Empresas Portuguesas nas Redes Sociais: Um Estudo Exploratório. Abstract   PDF (Português (Portugal))
José Freitas Santos, Joana Monteiro Pereira
 
Vol 7, No 12 (2019) Price and Marketing Strategy in Tourism Contexts: A preliminary study to mitigating seasonality Abstract   PDF   PDF
César Lapa Barros, Bruno Miguel Sousa
 
Vol 7, No 13 (2019) Producers of Popular Science Web Videos – Between New Professionalism and Old Gender Issues Abstract   PDF
Jesús Muñoz Morcillo, Klemens Klemens Czurda, Andrea Geipel, Caroline Robertson-von Trotha
 
Vol 10, No 18 (2022) Product and Service Orientation on Social Media in Restaurant Communication Abstract   PDF
Andrzej Szymkowiak, Marcin Adam Antoniak, Natalia Doruch
 
Vol 3, No 5 (2015) QR Code adoption and mobile marketing practices in Portugal: An empirical study Abstract   PDF   PDF
José Freitas Santos
 
Vol 10, No 19 (2022) Quantitative and Qualitative Studies in Communication and Marketing Research Abstract   PDF
Jorge Remondes
 
No 18 (2026): Special Issue on Communication and Marketing in Tourism and Hospitality Reframing Communication and Marketing in Tourism and Hospitality: Sustainability, Technology, and Strategic Transformation Abstract   PDF
Ana Pinto Borges, Elvira Vieira, António Lopes de Almeida, Jorge Remondes, Paula Rodrigues, Viktorija Skvarciany
 
No 9 (2021): Special Number SM Relationship Between Green Marketing Mix and Consumer Behavior: A study of hospitably firms in North India Abstract   PDF
Lakhvinder Singh
 
Vol 13, No 25 (2025) Relationship Marketing and Customer Loyalty: Customer Satisfaction as a Mediator in Ethiopian Banks. Abstract   PDF
Ahmed Mohammed Yimer, Fikadu Zewdu Misganew
 
Vol 11, No 20 (2023) Research Papers on Consumer Behavior and Digital Marketing Abstract   PDF
Jorge Remondes
 
No 16 (2025): Special Number MBP Responsiveness of Petroleum Profit Tax to Foreign Direct Investment in Africa, Case Study Of Nigeria and Algeria Abstract   PDF
Nassour Abdelkader, Udeme Okon Efanga, Abed Abdelkrim Gherici
 
No 16 (2025): Special Number MBP Rethinking Marketing and Communication in the Digital Era: Innovation, Sustainability, and Inclusion in Focus Abstract   PDF
Ana Pinto Borges, Elvira Vieira, Jorge Remondes, Paula Rodrigues, Viktorija Skvarciany
 
No 18 (2026): Special Issue on Communication and Marketing in Tourism and Hospitality Rethinking Revenue Management in the Tourism Industry’s New Era Abstract   PDF
Luís Lima Santos, Emanuel Silva, Conceição Gomes, Cátia Malheiros
 
No 12 (2023): Special Number CPDP Review of Issues on Data Security Cybercrimes and Image: The Nigerian Case. Abstract   PDF
Dauda ADEGOKE ADEJUMO
 
Vol 7, No 12 (2019) Revitalizing Brand Loyalty through Social Media Communication: A double mediation survey Abstract   PDF
Aasir Ali
 
No 18 (2026): Special Issue on Communication and Marketing in Tourism and Hospitality Role of Culture and Social Norms: Consequences for Communication Fostering the Intentions towards Sustainable Air Travel Abstract   PDF
Zuzana Kvítková, Martin Vaško, Zdenka Petrů
 
Vol 2, No 3 (2014) Searching for Events through Social Media: An Exploratory Study Abstract   PDF
Jose Pedro Ribeiro, João Paulo Peixoto
 
Vol 10, No 19 (2022) Segmentation and the Key Communication Channels to Promote a Music Festival – The NOS Primavera Sound Case Study Abstract   PDF
António Lopes de Almeida, Elvira Vieira, Ana Pinto Borges
 
Vol 9, No 16 (2021) Segmentos de Jovens Consumidores e a Influência dos Canais Digitais na Indústria da Moda Abstract   PDF (Português (Portugal))
Sandrina Francisca Teixeira, Paulo Ribeiro Cardoso, Ana Luísa Santos
 
Vol 10, No 18 (2022) Self-Esteem, Risk-version and Post Purchase Regrets: Moderating effect of Demographics in Sri Lankan Shopping Malls Abstract   PDF
Aruni Shashikala Ekanayake, E.A.C.P. Karunarathne
 
No 13 (2023): Special Number SM Service Delight and Brand Love: Its’ Impact on Premium Price and Word-of-Mouth Abstract   PDF
Inês Veiga Pereira, Joana Araújo, João Abel Simões
 
No 13 (2023): Special Number SM Services Marketing: Where Are We Now? Abstract   PDF
Amélia Brandão, Paolo Popoli, Jorge Remondes
 
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