| Issue | Title | |
| Vol 13, No 24 (2025) | The Impact of Relationship Marketing on Customer Loyalty: A Systematic Literature Review. | Abstract PDF |
| Albérico Rosário, Joaquim Casaca | ||
| Vol 10, No 18 (2022) | The Impact of Social Media Influencers on Brand Awareness, Image and Trust in their Sponsored Content: An Empirical Study from Georgian Social Media Users | Abstract PDF |
| Arian Matin, Tornike Khoshtaria, Nugzar Todua | ||
| Vol 13, No 24 (2025) | The Impact of Social Media Marketing on Customer-Brand Relationship: A Post-COVID-19 Analysis. | Abstract PDF |
| Shanza Noreen, Qazi Ahmed, Muhammad Arsalan Nazir | ||
| Vol 10, No 18 (2022) | The Impact of Social Media on Marketing Communication Management | Abstract PDF |
| Jorge Remondes | ||
| No 14 (2024): Special Number MD | The Impact of Visual Content Marketing on Customer Purchasing Behavior: Evidence from Pakistan’s Fashion Industry. | Abstract PDF |
| Zahid . Hussain, Muhammad Ussama Majeed, Arman Khan | ||
| Vol 12, No 22 (2024) | The Impact of Word-of-Mouth Communication on Consumer Choices and Satisfaction: An Empirical Study of Students’ Perspective. | Abstract PDF |
| Tornike Khoshtaria, Arian Matin, Marcos Komodromos, Vasil Kikutadze, Metin Mercan | ||
| No 13 (2023): Special Number SM | The Importance of Social Identification through Digital Marketing to Cultivate Emotional Attachment towards the Brand: Evidence from the Real Madrid, F.C. | Abstract PDF |
| Veronica Baena | ||
| No 16 (2025): Special Number MBP | The influence of choice factors on student decision-making of Vocational Education | Abstract PDF |
| Maria Antónia Rodrigues, Tiago Couto | ||
| Vol 12, No 23 (2024) | The influence of internal marketing on employee integration and motivation. | Abstract PDF (Português (Portugal)) |
| Zita Romero Gonçalves, Sara Rafaela Pais | ||
| Vol 4, No 6 (2016) | The Influence of Need for Touch in Multichannel Purchasing Behaviour. An approach based on its instrumental and autotelic dimensions and consumer´s shopping task | Abstract PDF |
| Roberto Manzano, Magdalena Ferran, Diana Gavilan, Maria Avello, Carmen Abril | ||
| Vol 4, No 7 (2016) | The Influence of Risks Perception on the Purchase of Ecological Personal Care Products | Abstract PDF |
| Carolina Afonso, Helena Gonçalves, Diana Gavilán, Jesús García-Madariaga | ||
| No 8 (2020): Special Number SMM | The Influence of Social Media Friendship on Brand Awareness and Purchase Intention: Evidence from young adult consumers | Abstract PDF |
| Yusuf Bilgin | ||
| No 8 (2020): Special Number SMM | The Influence of Social Media on Nutritional Behavior and Purchase Intention Among Millennials | Abstract PDF |
| Moudi Almousa, Amani Alsaikhan, Amal Aloud | ||
| No 2 (2017): Special Number MDB | The influence of WOM and Peer Interaction in the Decision-Making Process of Generation Z within the family | Abstract PDF |
| Marta Cruz, Susana Costa e Silva, Joana César Machado | ||
| Vol 11, No 20 (2023) | The Mediating Effect of Trust and Perceived Value on the Relationship between Corporate Image and Online Shopping Intention: A Study on Consumer Durables. | Abstract PDF |
| Osman Gök, Pervin Ersoy, Gülmüş Börühan | ||
| Vol 12, No 22 (2024) | The New Dynamics of Marketing and the Influence of Digital | Abstract PDF |
| Jorge Remondes | ||
| Vol 3, No 5 (2015) | The newsletter in the context of Public Relations and Digital Communication | Abstract PDF (Português (Portugal)) |
| Sandrina Teixeira, Paulo Cardoso, Nádia Pimenta | ||
| Vol 4, No 6 (2016) | The Next Revolution in Mass Customization: An insight into the sneaker market. | Abstract PDF |
| Verónica Baena | ||
| No 9 (2021): Special Number SM | The Participation of Manufacturing Employees in Workplace Health Promotion Programmes: Determinants and barriers | Abstract PDF |
| Małgorzata Budzanowska-Drzewiecka, Monika Ptaszyńska, Justyna M. Bugaj | ||
| Vol 13, No 24 (2025) | The relationship between loneliness and short-form video addiction: A moderated mediation model. | Abstract PDF |
| cuixia zhao, ruimei liu, fangying song, xiaoxuan chen | ||
| No 2 (2017): Special Number MDB | The Role of Digital Marketing: A perspective from Porto Hotels’ Managers. | Abstract PDF |
| Rita Abreu Leite, António Azevedo | ||
| Vol 8, No 15 (2020) | The Role of Relationship Marketing on the Web | Abstract PDF |
| Jorge Remondes | ||
| Vol 6, No 10 (2018) | The Role of the Positive Switching Costs in the Insurance Industry | Abstract PDF |
| Anabela Marcos | ||
| Vol 9, No 16 (2021) | The Role of User Generated Content in Shaping a Business’s Reputation on Social Media: Moderating role of trust propensity | Abstract PDF |
| Muhammad Naeem Khan, Mahwish J Khan, Sadaf Kashif | ||
| No 15 (2024): Special Number MBP | The Use of AI as a Tool for Marketing Communication Campaigns: Applied Study of Barbie Selfie-Generator. | Abstract PDF |
| Ana Canavarro, Irma Imamovic | ||
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International Journal of Marketing, Communication and New Media
ISSN: 2182-9306
DOI: 10.54663/2182-9306
Qualis Periódicos - CAPES: B2
REBIB: Q2
Indexing:
WEB OF SCIENCE (WoS) & JOURNAL CITATION REPORTS (JCR)
QUALIS - GOOGLE SCHOLAR - LATINDEX - REDIB - RCAAP - OAJI - DRJI - MIAR - LIVRE - ERIH PLUS - INDEX COPERNICUS
