International Journal of Marketing, Communication and New Media

The academic journal International Journal of Marketing, Communication and New Media, property of the Instituto Superior de Entre Douro e Vouga (ISVOUGA), is a periodic publication on the web that represents a constant commitment to support research activity. Its foremost objective is to give incentive to research in the areas of marketing, communication and new media.

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Vol 10, No 19 (2022)

Table of Contents

Editorial

Jorge Remondes
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Articles

António Lopes de Almeida, Elvira Vieira, Ana Pinto Borges
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Elias Shetemam Beshir, Bayelign Abebe Zelalem
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CANAN ARMAĞAN, Sevtap ÜNAL
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Chimeziem Elijah Nwankwo-Ojionu, Nor Azura Adzharuddin, Moniza Waheed, Azlina Mohd Khir
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Qazi Mohammed Ahmed, Muhammad Arsalan Nazir, Osman Sadiq Paracha
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Carlos Quelhas Martins, Ana Dias Covas, José Silva Ribeiro, Vasco Salazar Soares
Francisco Adriano Lima, Amélia Maria Brandão
Gintarė Žemaitaitienė, Vestina Vainauskienė, Auksė Blažėnaitė
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