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Journal | Issue |
Title |
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International Journal of Marketing, Communication and New Media | Vol 3, No 5 (2015) |
Compra por Impulso: um estudo aplicado ao universo de estudantes do ensino superior |
Abstract
PDF (Português (Portugal))
|
Pedro Manuel Espírito Santo, Patricia Milene Azinheira Cardoso, Lidia Maria Espírito Santo |
|
International Journal of Marketing, Communication and New Media | No 13 (2023): Special Number SM |
Comunicación del marketing y Gestión de relación con clientes de servicios de yoga: Netnografía comparativa pre y post pandemia en Facebook |
Abstract
PDF
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Laura María Elena Miranda Hernández, Alicia del Socorro De la Peña de León |
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International Journal of Marketing, Communication and New Media | No 3 (2018): Special Number QRMCNM |
Construcción de Tipologías y Clusters, sobre Seguridad y Privacidad en Redes Sociales |
Abstract
PDF (Português (Portugal))
|
Luís Eduardo Ruano Ibarra, Ernesto León Congote Ordóñez |
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International Journal of Marketing, Communication and New Media | Vol 3, No 5 (2015) |
Construction of educational pathways: Use of Facebook at school |
Abstract
PDF (Português (Portugal))
|
Kalyne Andrade, Andrea Nunes, Everton Ávila |
|
International Journal of Marketing, Communication and New Media | Vol 6, No 10 (2018) |
Consumer Behavior, Communication and Relationship Marketing. |
Abstract
PDF (Português (Portugal))
|
Jorge Remondes |
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International Journal of Marketing, Communication and New Media | No 11 (2022): Special Number MCCOVID-19 |
Consumer Behavior: A Literature Review of the Early Research on the COVID-19 Outbreak |
Abstract
PDF
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Pedro Mota Veiga, Julien Diogo |
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International Journal of Marketing, Communication and New Media | Vol 4, No 7 (2016) |
Consumer behaviour studies: shopping via mobile devices. |
Abstract
PDF
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Jorge Remondes |
|
International Journal of Marketing, Communication and New Media | Vol 10, No 18 (2022) |
Consumer Social Media Engagement with Video Ad in the Context of the COVID-19 Pandemic |
Abstract
PDF
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Pedro Mota Veiga, Julien Diogo, Pedro Manuel do Espírito Santo, Sara Santos |
|
Portuguese Journal of Finance, Management and Accounting | Vol 11, No 21 (2025) |
Contagious Investor Sentiment: Is the Portuguese Stock Market Influenced by US Market Sentiment? |
Abstract
PDF
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Mariana Trancoso, Cristiana Cerqueira Leal |
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International Journal of Marketing, Communication and New Media | Vol 6, No 11 (2018) |
Content Marketing and Country-of-Origin Effect: The case of APICCAPS. |
Abstract
PDF
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Amélia Maria Pinto da Cunha Brandão, Tiago Durães |
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Portuguese Journal of Finance, Management and Accounting | Vol 8, No 15 (2022) |
Continuidade do Negócio e Reatividade: Readaptação dos Negócios Pós-Pandemia |
Abstract
PDF
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Adriano Fidalgo, Jorge Mota, Tiago Paçô |
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Portuguese Journal of Finance, Management and Accounting | Vol 2, No 4 (2016) |
Contribuição do Balanced Scorecard para a Gestão Estratégica das Unidades Hospitalares Públicas Empresariais: Um Estudo de Caso |
Abstract
PDF
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Orlando Lima Rua, Tiago Silva |
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Portuguese Journal of Finance, Management and Accounting | Vol 1, No 2 (2015) |
Contribuições da Análise de Opções Reais na Avaliação de Projetos de Investimento |
Abstract
PDF
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Rui Oliveira, Cristina Viegas |
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International Journal of Marketing, Communication and New Media | No 16 (2025): Special Number MBP |
Coopetition and transparency as strategic pillars on the agri-food and forestry system |
Abstract
PDF
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Rui Rosa Rosa Dias, Alma Teresita Velarde Mendivil |
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Portuguese Journal of Finance, Management and Accounting | Vol 4, No 7 (2018) |
Criação de novas organizações: impacto das barreiras socioculturais |
Abstract
PDF
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António Oliveira, Orlando Lima Rua |
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International Journal of Marketing, Communication and New Media | Vol 4, No 6 (2016) |
Crianças em Risco Social nas Notícias: O Olhar da Imprensa Cabo‐Verdiana. |
Abstract
PDF (Português (Portugal))
|
Manuel Menezes, Ana Amílcar |
|
International Journal of Marketing, Communication and New Media | Vol 1, No 1 (2013) |
Crisis económica y grupos de comunicación en España (2008-2012) |
Abstract
PDF
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Mercedes Román, Aurora García |
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Portuguese Journal of Finance, Management and Accounting | Vol 7, No 14 (2021) |
Cultura organizacional e BSC: proposta para implementar numa PME |
Abstract
PDF
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Amélia Maria Martins Pires, Ana Isabel Rodrigues Fernandes, Fernando José Peixinho Rodrigues, Ricardo Rodríguez González |
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International Journal of Marketing, Communication and New Media | Vol 6, No 11 (2018) |
Customer Relationship Management and Content Marketing: Key variables to consider in a digital marketing strategy. |
Abstract
PDF
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Jorge Remondes |
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International Journal of Marketing, Communication and New Media | Vol 11, No 21 (2023) |
Customers’ Perspectives on Promotion-Based, Permission-Based, and Service-Oriented E-Mail Marketing Strategies: A Qualitative Study |
Abstract
PDF
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Chaitra Katti, Belem Barbosa |
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International Journal of Marketing, Communication and New Media | No 12 (2023): Special Number CPDP |
Cybersecurity, Privacy, and Data Protection: State of the Art in Iran, Nigeria, Portugal, and the USA. |
Abstract
PDF
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Susana Lamas, Paula Quintas, José Campos Neves, Jorge Remondes |
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International Journal of Marketing, Communication and New Media | No 14 (2024): Special Number MD |
Design Complexity: Assessing Cross-Modal Correspondence between Complex Food Images and the Desire to Eat. |
Abstract
PDF
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Chimeziem Elijah Nwankwo-Ojionu, Nor Azura Adzharuddin, Moniza Waheed, Azlina Mohd Khir, Emem Chimeziem Elijah |
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International Journal of Marketing, Communication and New Media | No 10 (2021): Special Number QRMC |
Design Sustentável Baseado em Hábitos de Consumo: Reflexões sobre um método de pesquisa |
Abstract
PDF (Português (Portugal))
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Dioclécio Camelo, Carolina Daros, André de Souza Lucca |
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Portuguese Journal of Finance, Management and Accounting | Vol 4, No 7 (2018) |
Determinantes da rendibilidade das ações: um estudo de empresas cotadas na Euronext Lisbon |
Abstract
PDF
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Maria Elisabete Duarte Neves, Mara Sousa, Carlos Barbosa |
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Portuguese Journal of Finance, Management and Accounting | Vol 11, No 21 (2025) |
Determinantes do preço das emissões de carbono durante períodos de crise |
Abstract
PDF
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Elisabete S. Vieira, Cristina M. Miranda, Pedro Palavra |
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