| Journal | Issue | Title | |
| International Journal of Marketing, Communication and New Media | Vol 10, No 19 (2022) | Exploring the Impact of Remuneration on Advertising Value & Attitudes: A Perspective During the Covid-19 Crises | Abstract PDF |
| Qazi Mohammed Ahmed, Muhammad Arsalan Nazir, Osman Sadiq Paracha | |||
| International Journal of Marketing, Communication and New Media | No 17 (2025): Special Number IM | Exploring the Influence of Corporate Sustainability on Consumer Perceptions of Brand Sustainability within the Fast-Moving Consumer Goods (FMCG) Sector | Abstract PDF |
| Mehreen Fatima, Qazi Ahmed, Muhammad Arsalan Nazir | |||
| International Journal of Marketing, Communication and New Media | Vol 4, No 6 (2016) | Exploring the Sense of Belonging, Participation and Trust in Online Communities: A comparison between Spain and United States. | Abstract PDF |
| Rafael Anaya-Sánchez, Sebastián Molinillo, Arnold Japutra, Agatha Millán | |||
| International Journal of Marketing, Communication and New Media | Vol 8, No 15 (2020) | Factors Affecting Celebrity Endorsement on Purchase Intention Through Instagram Fashion Online Shop: An Indonesian Perspective | Abstract PDF |
| Atik Aprianingsih, Margareth Setiawan, Frances Bowden Affandy, Bianca Caroline Immanuel, Ira Fachira | |||
| International Journal of Marketing, Communication and New Media | Vol 11, No 20 (2023) | Factors Affecting the Relationship between Brand and Digital Consumer in Portugal | Abstract PDF |
| Zaila Oliveira, Ana Filipa Silva, Sandrina Teixeira | |||
| International Journal of Marketing, Communication and New Media | Vol 3, No 4 (2015) | Fatores determinantes na escolha de apartamentos: estudo empírico em Portugal. | Abstract PDF (Português (Portugal)) |
| Fernando Oliveira Tavares, Luís Pacheco | |||
| International Journal of Marketing, Communication and New Media | No 1 (2016): Special Number QRMCNM | Feminist cyberactivism : an analysis of the fanpage 'Feminismo sem demagogia – Original'. | Abstract PDF (Português (Portugal)) |
| Marco Câmara | |||
| Portuguese Journal of Finance, Management and Accounting | Vol 1, No 1 (2015) | FINANCIAL LITERACY AMONG THE HIGHER EDUCATION STUDENTS: EMPIRAL EVIDENCE FOR THE PORTUGUESE CASE. | Abstract PDF |
| Vania Pires, Ana Paula Quelhas | |||
| International Journal of Marketing, Communication and New Media | No 16 (2025): Special Number MBP | Food, Culture and the Media: A Critical Analysis of Food Advertisements and Cultural Politics | Abstract PDF |
| Muhammet Erbay | |||
| International Journal of Marketing, Communication and New Media | Vol 12, No 23 (2024) | From Customer Orientation to Competitive Edge: Unpacking Bank Performance Dynamics. | Abstract PDF |
| Shashi Kant, Dawit Jabo, Berhan Borji | |||
| International Journal of Marketing, Communication and New Media | Vol 11, No 21 (2023) | From Freemium to Premium App Services: The Expectation Confirmation Model and Two-Factor Theory | Abstract PDF |
| Shu-Chen Chang, Yi-Feng Lin, Yu-Ping Chiu | |||
| International Journal of Marketing, Communication and New Media | No 15 (2024): Special Number MBP | From Reality to Virtuality: Digital Transformation on Luxury Brand Engagement and Purchase Intention in the Metaverse. | Abstract PDF |
| Iasmina Mudava, Luisa M. Martinez, Filipe R. Ramos, Ricardo Abreu | |||
| International Journal of Marketing, Communication and New Media | No 11 (2022): Special Number MCCOVID-19 | Functionalities of Social Commerce used by SME during Pandemic | Abstract PDF |
| Konstantinos Madias, Andrzej Szymkowiak | |||
| International Journal of Marketing, Communication and New Media | Vol 3, No 4 (2015) | Fundamentos de las relaciones públicas: el caso de los eventos corporativos. | Abstract PDF (Português (Portugal)) |
| Olga Casal Maceiras | |||
| Portuguese Journal of Finance, Management and Accounting | Vol 6, No 12 (2020) | Fundamentos do Relato Financeiro | Abstract PDF |
| Tânia Jesus, Clara Gariso, Maria do Céu Silvestre, Rui Geraldes | |||
| Portuguese Journal of Finance, Management and Accounting | Vol 10, No 19 (2024) | Generalization of the Implied Volatility of Options Applied to Shares | Abstract PDF |
| Mauro Masili, Antonio Luiz Tonissi Migliato | |||
| Portuguese Journal of Finance, Management and Accounting | Vol 5, No 9 (2019) | Herding around the World: Do Cultural Differences Influence Investors’ Behavior? | Abstract PDF |
| Júlio Lobão, Joana Maio | |||
| International Journal of Marketing, Communication and New Media | No 17 (2025): Special Number IM | How Capabilities Shape Export Performance: Evidence from Portuguese Firms. | Abstract PDF |
| Margarida Vicente, André Vaz, Anabela Marcos, Maria José Antunes | |||
| International Journal of Marketing, Communication and New Media | Vol 11, No 20 (2023) | How did Young Consumers feel about being a Consumer during the COVID-19 Quarantines? An Assessment with the Collage Technique | Abstract PDF |
| Sevtap Ünal, Nisa Akın | |||
| Portuguese Journal of Finance, Management and Accounting | Vol 4, No 8 (2018) | How Does Credit Default Swap Volatility Influence the Z-Score Models? | Abstract PDF |
| Jose Sacadura, Francisco Barreto | |||
| International Journal of Marketing, Communication and New Media | No 16 (2025): Special Number MBP | How to measure tourism sustainability? Proposal of a tourism sustainability index for Portugal | Abstract PDF |
| Sandra Isabel Rodrigues Bailoa, Pedro Manuel Mendonça Silva Cravo | |||
| International Journal of Marketing, Communication and New Media | Vol 7, No 13 (2019) | How to use the package in the tobacco products to communicate in the plain pack era | Abstract PDF |
| Amélia Maria Pinto da Cunha Brandão, Jorge Cidade, Gisela Alves | |||
| International Journal of Marketing, Communication and New Media | Vol 4, No 7 (2016) | Identification of Items Used in Scales to Measure Hedonism | Abstract PDF |
| Gustavo da Rosa Borges, Vanessa Edy Dagnoni Mondini, Maria José Carvalho de Souza Domingues, Carlo Eduardo Facin Lavarda | |||
| International Journal of Marketing, Communication and New Media | Vol 2, No 3 (2014) | IJMCNM, Vol 2, Issue 3, July to December 2014 | Abstract PDF |
| Jorge Remondes Sousa | |||
| International Journal of Marketing, Communication and New Media | Vol 2, No 2 (2014) | IJMCNM, Vol 2, Nº 2, January to June 2014 | Abstract PDF |
| Jorge Remondes Sousa | |||
| 151 - 175 of 386 Items | << < 2 3 4 5 6 7 8 9 10 11 > >> | ||