International Journal of Marketing, Communication and New Media

The academic journal International Journal of Marketing, Communication and New Media, property of the Instituto Superior de Entre Douro e Vouga (ISVOUGA), is a periodic publication on the web that represents a constant commitment to support research activity. Its foremost objective is to give incentive to research in the areas of marketing, communication and new media.

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No 14 (2024): Special Number MD

Table of Contents

Editorial

Sandrina Teixeira, Ana Lima, Luisa do Valle, Jorge Remondes, Manuel Sousa Pereira
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Articles

Zahid . Hussain, Muhammad Ussama Majeed, Arman Khan
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Chimeziem Elijah Nwankwo-Ojionu, Nor Azura Azharuddin, Moniza Waheed, Azlina Mohd Khir, Emem Chimeziem Elijah
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Shimekit Kelkay Eshete, Shimels Zewdie Worke
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Syed Ali Abbas
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Chudamani Sriramneni, Babu GNPV, Suman Datta Sriramaneni
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