International Journal of Marketing, Communication and New Media

The academic journal International Journal of Marketing, Communication and New Media, property of the Instituto Superior de Entre Douro e Vouga (ISVOUGA), is a periodic publication on the web that represents a constant commitment to support research activity. Its foremost objective is to give incentive to research in the areas of marketing, communication and new media.

Announcements

 

CALL FOR PAPERS FOR A SPECIAL ISSUE ON TOURISM MARKETING

 

Editors:

Jorge Remondes, ISVOUGA, Portugal

Maria Isabel Andres Marques, Universidade Lusófona do Porto, Portugal

Lucília Cardoso, Universidade Lusófona do Porto, Portugal

Jean-Claude Morand , International Federation for IT and Travel  & Tourism, Switzerland.

 

The International Journal of Marketing Communication and New Media invites researchers to submit original, previously unpublished and complete manuscripts, prepared according to the journal’s guidelines. Accepted languages include English, French, Portuguese, and Spanish.

Possible topics for this special number include but are not limited to:

-       Tourism marketing conceptualization

-       Consumer behavior in the 21stCentury

-       Tourism brand management

-       Social media marketing for tourism brands

-       Online shopping for tourism brands

-       Tourism brand experience

-       Tourism service strategies

-       Country of origin and tourism products

-       Tourism brand development

-       Advertising appeals and strategies for tourism products

-       Celebrities and influencers in tourism

-       Millennials’ preferences regarding tourism

-       Tourism and social responsibility

-       Sustainability and innovation in tourism

-       Others possible topics

 

Deadline for submission: January 30, 2019

Acceptance notification:  February 28, 2019

Publication: April 30, 2019

 
Posted: 2018-09-07
 
More Announcements...

Vol 6, No 11 (2018)

Table of Contents

Editorial

Jorge Remondes
PDF

Articles

ÖZGE GÖZEGİR, AYSU GÖÇER
PDF
Saleh Alwahaishi, Amine Nehari Talet
PDF
Ana Cristina Sêco, Sandra Filipe, Dora Simões
Amélia Maria Pinto da Cunha Brandão, Tiago Durães
PDF