Browse Title Index


 
Journal Issue Title
 
International Journal of Marketing, Communication and New Media Vol 12, No 22 (2024) The New Dynamics of Marketing and the Influence of Digital Abstract   PDF
Jorge Remondes
 
International Journal of Marketing, Communication and New Media Vol 3, No 5 (2015) The newsletter in the context of Public Relations and Digital Communication Abstract   PDF (Português (Portugal))
Sandrina Teixeira, Paulo Cardoso, Nádia Pimenta
 
International Journal of Marketing, Communication and New Media Vol 4, No 6 (2016) The Next Revolution in Mass Customization: An insight into the sneaker market. Abstract   PDF
Verónica Baena
 
Portuguese Journal of Finance, Management and Accounting Vol 11, No 21 (2025) The Panorama of Global Governance and the Feminine Perspective in International Organizations Abstract   PDF
Rodolfo Vieira Nunes, Danila de Leone França e Freitas Torres
 
International Journal of Marketing, Communication and New Media No 9 (2021): Special Number SM The Participation of Manufacturing Employees in Workplace Health Promotion Programmes: Determinants and barriers Abstract   PDF
Małgorzata Budzanowska-Drzewiecka, Monika Ptaszyńska, Justyna M. Bugaj
 
Portuguese Journal of Finance, Management and Accounting Vol 2, No 4 (2016) The relation between mutual fund flows, stock returns and macroeconomic variables: evidence from Portugal Abstract   PDF
Júlio Lobão, André Levi
 
International Journal of Marketing, Communication and New Media No 2 (2017): Special Number MDB The Role of Digital Marketing: A perspective from Porto Hotels’ Managers. Abstract   PDF
Rita Abreu Leite, António Azevedo
 
Portuguese Journal of Finance, Management and Accounting Vol 10, No 20 (2024) The Role of Participatory Budgeting in the Development of Outermost Regions: the Case of Azores Archipelago Abstract   PDF
Susana Bernardino, J. Freitas Santos
 
International Journal of Marketing, Communication and New Media Vol 8, No 15 (2020) The Role of Relationship Marketing on the Web Abstract   PDF
Jorge Remondes
 
International Journal of Marketing, Communication and New Media Vol 6, No 10 (2018) The Role of the Positive Switching Costs in the Insurance Industry Abstract   PDF
Anabela Marcos
 
International Journal of Marketing, Communication and New Media Vol 9, No 16 (2021) The Role of User Generated Content in Shaping a Business’s Reputation on Social Media: Moderating role of trust propensity Abstract   PDF
Muhammad Naeem Khan, Mahwish J Khan, Sadaf Kashif
 
International Journal of Marketing, Communication and New Media No 15 (2024): Special Number MBP The Use of AI as a Tool for Marketing Communication Campaigns: Applied Study of Barbie Selfie-Generator. Abstract   PDF
Ana Canavarro, Irma Imamovic
 
International Journal of Marketing, Communication and New Media No 8 (2020): Special Number SMM The Use of Algorithms to Target Children while Advertising on YouTube Kids Platform: A reflection and analysis of the existing regulation Abstract   PDF
Michelly Rosa Ferreira, Luisa Agante
 
International Journal of Marketing, Communication and New Media No 16 (2025): Special Number MBP The Value Co-creation in HEI Organizational Management Abstract   PDF
Carla Fonseca
 
International Journal of Marketing, Communication and New Media No 4 (2018): Special Number LM The Value of Luxury: Social, individual and functional dimensions. Abstract   PDF
Paula Lopes Rodrigues, Teresa Barros, Carlos Martins
 
International Journal of Marketing, Communication and New Media No 11 (2022): Special Number MCCOVID-19 The Voice of the Consumer on sVoD Systems During Covid-19: A Service Opportunity Mining Approach Abstract   PDF
Tuğçe Ozansoy Çadırcı, Ayşegül Sağkaya Güngör, Sena Kılıç
 
International Journal of Marketing, Communication and New Media No 16 (2025): Special Number MBP Torn between practicality and fear: how strategic communication professionals are adopting artificial intelligence Abstract   PDF
Patrícia Dias, Priscila Krolow, José Gabriel Andrade
 
Portuguese Journal of Finance, Management and Accounting Vol 8, No 15 (2022) Transformação Verde e Digital para a Internacionalização como Resposta aos Impactos da Crise dos Stakeholders Abstract   PDF
Adriano Fidalgo, Maria do Céu Lopes, Maria Inês Moreira, Miguel Coelho
 
Portuguese Journal of Finance, Management and Accounting Vol 3, No 5 (2017) Transmissão de choques entre mercados bolsistas: o tamanho importa? Abstract   PDF
Vítor Manuel de Sousa Gabriel, David Rodeiro Pazos
 
International Journal of Marketing, Communication and New Media Vol 11, No 20 (2023) Trends in Digital Marketing Research: A Bibliometric Analysis Abstract   PDF
Wan Mohd Hirwani Wan Hussain, Abu H. Ayob
 
International Journal of Marketing, Communication and New Media Vol 4, No 6 (2016) Una Revisión Sistemática del Papel del Tiempo en el Comportamiento del Consumidor Abstract   PDF
Juan A. García, Belén Ruiz
 
International Journal of Marketing, Communication and New Media Vol 4, No 7 (2016) Understanding Portuguese Young Consumers’ Intention to use Mobile Commerce Abstract   PDF
Susana Costa e Silva, Carla Carvalho Martins
 
International Journal of Marketing, Communication and New Media Vol 11, No 20 (2023) User Responses to Pro-Environmental Facebook Messages of Pride and Guilt Abstract   PDF
Suji Park, Hae Rin Kang
 
International Journal of Marketing, Communication and New Media Vol 5, No 9 (2017) Valores Societais em Portugal: Replicação do Projeto Globe 17 anos depois e implicações para a gestão. Abstract   PDF (Português (Portugal))
Helena Cristina Roque, Maria Rita Silva, Madalena Ramos, António Caetano
 
International Journal of Marketing, Communication and New Media No 9 (2021): Special Number SM Value Co-Creation and Sustainability: A systematic literature review Abstract   PDF
Raquel Pontes Almeida, João F. Proença, Fabiana Nogueira Holanda Ferreira
 
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