The academic journal International Journal of Marketing, Communication and New Media, property of the Instituto Superior de Entre Douro e Vouga (ISVOUGA), is a periodic publication on the web that represents a constant commitment to support research activity. Its foremost objective is to give incentive to research in the areas of marketing, communication and new media.

Announcements
CALL FOR PAPERS: Special Issue "Marketing Beyond Digital: Strategies, Technologies, and Consumer Engagement". |
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GUEST EDITORS: Carolina Afonso, ISEG Research, ISEG Lisbon School of Economics & Management, Universidade de Lisboa, Lisbon, Portugal. ORCID: 0000-0002-8851-157 Email: carolinaafonso@iseg.ulisboa.pt
Alexandre Duarte, ICNOVA/UNL, Lisbon, Portugal. ORCID: 0000-0002-2665-864X Email: alexandreduarte@fcsh.unl.pt
Diana Gavilan, Dept Marketing, Universidad Complutense de Madrid, Madrid, Spain. ORCID: 0000-0002-5293-779X Email: dgavilan@ucm.es
Margarida Custódio Santos, ESGHT_Universidade do Algarve, CinTurs, Faro, Portugal. ORCID: 0000-0003-3383-5699 Email: mmsantos@ualg.pt
Sandra Miranda, ISEG Research, ISEG Lisbon School of Economics & Management, Universidade de Lisboa, Lisbon, Portugal. ORCID: 0000-0001-8947-8868 |
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| Posted: 2026-02-22 | More... |
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