International Journal of Marketing, Communication and New Media

Sharma, Vikki, Commerce Department, Shri Ram College of Commerce, University of Delhi, India, vikkisharma019@gmail.com, https://orcid.org/0009-0003-5985-0667, India

• Vol 14, No 26 (2026) - Articles
  Virtual Reality Advertising effect on Consumer Experience and Brand Recall: The Mediating Role of Immersion.
  Abstract  PDF

International Journal of Marketing, Communication and New Media

ISSN: 2182-9306

DOI: 10.54663/2182-9306

Qualis Periódicos - CAPES: B2

REBIB: Q2

Indexing:

WEB OF SCIENCE (WoS) & JOURNAL CITATION REPORTS (JCR)

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