Pla, Vicente Badenes, Universidad de Vigo, Spain
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Vol 3, No 4 (2015) - Articles
Eficacia del brand placement: análisis del caso The Shaving Shack en Skyfall.
Abstract PDF (Português (Portugal))
International Journal of Marketing, Communication and New Media
ISSN: 2182-9306
DOI: 10.54663/2182-9306
Qualis Periódicos - CAPES: B2
REBIB: Q2
Indexing:
WEB OF SCIENCE (WoS) & JOURNAL CITATION REPORTS (JCR)
QUALIS - GOOGLE SCHOLAR - LATINDEX - REDIB - RCAAP - OAJI - DRJI - MIAR - LIVRE - ERIH PLUS - INDEX COPERNICUS