International Journal of Marketing, Communication and New Media

Ferran, Magdalena, Complutense University. Faculty of Statistics, Spain

• Vol 4, No 6 (2016) - Articles
  The Influence of Need for Touch in Multichannel Purchasing Behaviour. An approach based on its instrumental and autotelic dimensions and consumer´s shopping task
  Abstract  PDF

International Journal of Marketing, Communication and New Media

ISSN: 2182-9306

International Networks of Indexing:

Emerging Sources Citation Index (Clarivate Analytics) - QUALIS CAPES - GOOGLE SCHOLAR - LATINDEX - REDIB - RCAAP - OAJI - DRJI - MIAR - LIVRE - ERIH PLUS.